Focus Group Feedback - Magazine Advertisement (Fickle Friends)

Joe -

• Like the bold font and how it stands out 
• Like the repeating pattern in the background contrasts the darker text 
• Text at the bottom is hard to read, try making it bolder as I like the contrast between bold text and handwritten font

Amy - 

• I like the use of the two different types of typefaces that contrast each other
• I also like the vanilla flowers because of the continuity 
• The fact that the guitar is included in the magazine advertisement and the music video is a factor I like

Rhiannon -  

• I really like it, as it is bold and stands out and the image contrast the background
• The bold font of 'Vanilla' is eye-catching and something I really like about the poster
•  However, to improve 'The Fickle Friends' needs to be bolder 

Ben - 

• The leaves are nice and colourful and grab my attention 
• The text itself is nice and big and it is made obvious what it is advertising 
• To improve, the leaves in the background distract you from the girl. If you were going to include them, make them less bright

From our focus group feedback, we know that we have too made changes to the font and try experimenting with the background by changing the brightness. Our teacher would also like us to make this and our digipak digital so that is something we need to look into also.