Tuesday, 6 February 2018

Focus Group Feedback - Digipak (Fickle Friends)

Digipak Idea 1:



Joe -
  • Like the cursive font as it is bold with the double lines and doesn't get lost on the cover 
  • The links between the digipak and magazine advertisement are recognisable but it doesn't make it look too simplistic
Amy -
  • I like the simplistic white background that is contrasted by the yellow and green colours. I also like the font used as it is cursive and italic yet it is still bold and clearly visible
  • Try experimenting with a background colour, although I like the white background maybe there is a colour that would compliment the digipak and make it more noticeable
Rhiannon - 
  • I like how the subtle links between the digipak, magazine advertisement and music video are noticeable with the symbolic use of the vanilla flower
  • The use of green and yellow compliment each other well, although not common colours for this specific genre the work well and attract your target audience
Ben - 


Digipak Idea 2:



Joe - 

  • Good colours, good balance between colours, even though there is a lot happening it doesn't come across as too blinding
  • Make colours bolder use felt tip
Amy - 
  • I like the boldness of the purple and black, the paper affect ties into your music video well 
  • To improve maybe work on the drawings of the scrunched up paper on the back as it might not always be clear as to what it is meant to be
Rhiannon - 
  • I like the ombre effect on the CD and also the use of song lyrics on the inside cover, the chosen lyrics are effective and make you want to listen to the whole song 
  • Maybe find something else to add to the inside cover as it is a bit dull currently, so maybe a bigger hint of purple. 
Ben - 

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